Nicholas is a junior partner at BCUMEN advising BCUMEN’s work in sales methodology and branding. He has extensive experience in crafting brand messages and stories, managing digital penetration strategy, and understanding the functional and emotional drivers of personas.

Nicholas has deep experience in SaaS business and sales, having worked with hundreds of clients across various organizations.

Combining both business strategy and selling, Nicholas applies his knowledge to both established and emerging businesses.

During his time off, Nicholas enjoys creating video stories and cycling, covering long distances in a single ride.