Alex is an Advisory Board Partner in BCUMEN’s work in branding. With over 20 years in marketing and media, he is a firm believer in holistic 360 campaigns.

Apart from being an advisory board partner, Alex is also the Strategic & Media Director at Hamilton Sherwind with previous experience from top brands: Zenith and Disney.

Alex’s experiences has brought him around the region to Malaysia, Indonesia and Thailand, helping many different brands attain their potentials. 

As team lead in social media, Alex is constantly innovating and brewing ideas for creating stronger brands and  managing drivers of growth.

Alex is the recipient of the Winner of Media Grand Prix award.